Creative Industries: Business Start-Craft concept Indie Craft
undercover.co.id – Creative Industries: Business Start-Craft concept Indie Craft | Background to plunge into the business world can be sourced from many things. For example, to continue the business of parents who have lived many years in the business of auto repair shops, or other business.
It is certainly a bit much to make children know about the ins and outs of car inspection and maintenance processes. Not only that, the presence of large suppliers that offer quality products at more affordable prices is also one of the reasons.
Children who carry on the business of parents do not have to bother looking for a new supplier chain and other transactions. Need to do is to maintain excellent relations with the eyes of a long chain, such as suppliers and customers and perform modern and effective promotions to attract new customers.
However, businesses can not only be started with a continuing effort inherited parents. Many of the businessmen who started his business out of your hobbies and interests. Business is built on a hobby usually make the business more enjoy and convenient in the run although it is quite possible there are many challenges in the middle of a business trip.
Many types of business that started from just a hobby, for instance motor vehicle modification workshop business, the business of animal breeders, #bisnis culinary, handicraft business, if the business to fitness (fitness). Among the types of businesses that started from a hobby, handicraft business is one business that is growing rapidly in Indonesia.
Although not a necessity, but the creative industries which one is more advanced and a lot of demand along with increasing purchasing power of Indonesian society.
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Know Your Craft Business Type
According to Galina Ajeng Sitoresmi, workshop owners Poyeng Knit Shop (poyenghobby.com), types of handicraft business is divided into two craft in bulk and indie craft. Craft mass is kind handicrafts business that usually performs the process of making the product in bulk. Examples craft that do mass production eg pottery and craft businesses Abaca fiber.
Usually the bulk craft already has its own grip-grip on the craft models that will be created. Upgrading the product design is usually done within a certain time following the market trend. Businessman bulk craft typically have large capital, supported with a variety of advanced machinery and aims to continually increase the sale value and the amount of profit gained.
Creative Industries: Business Start-Craft concept Indie Craft While the indie craft businesses usually balancing aspects of idealism and the need for profit. Businessman indie craft usually love-making crafts with personal concepts, adapted to the style of the crafter well as requests from customers. Selection of raw materials usually do as they pleased while still maintaining quality. In addition, the indie craft business also has its own tricks in terms of marketing the product.
Time Management For the Indie Craft Businessman
Usually business people with the concept of an independent craft has two ways of selling their products, which make products according to customer orders and make their own craft products customized for later in launching or marketed at the time and specific events. Difficulties that may arise is difficult to divide the time to produce customer orders at the time to produce the craft in accordance with the wishes of the heart.
So, if you want to produce their own products on a regular basis, then the product orders from customers to be more limited in number so that the portion of time to make a routine product can be fulfilled. Or it could be overcome by hiring an employee or business partner who has the same vision for the entire product manufacturing can be done together.
Handicraft Products Marketing Strategy
Social media can be one effective media that can be used to promote handicraft products. No need to wear all the social media at once, just use some social #media that can be monitored and updated regularly. Usually Instagram and Facebook page are appropriate means of promotion.
Do not forget to take a photo of handicraft products with good lighting and angle in order to attract prospective customers to buy. Always include some kind of contact person such as phone number, email address or website address. Better still if the contact is separated from personal contact in order to give a professional impression. With good presentation and consistency, social media can be a means to bring customers in a wider range.
Next one of the uniqueness of the Indie Craft businesses are in general they move from their personal blog. In fact, no less than those who now have managed to reap a huge success after Indie Craft used to start small-scale manufacture. One of them is the founder Poyeng Knit Shop which we have already mentioned above.
Starting from a simple blog and a great interest in making kerjinan hand, slowly but surely developing his business to be able to touch a large scale as it is today. For those of you who have a passion in making crafts can try the Indie Craft lane. Creative Industries: Business Start-Craft concept Indie Craft